When you purchase a stock image on One Shot, you purchase the right to reproduce the image for a specific usage. You do not own the image itself but receive permission to use it according to the license you've purchased. The details of this license appears on the invoice you receive after purchasing the image.
There are two types of license in stock photography:
- The creative license: images can be used for commercial purposes, such as in an advertisements, in a brochure, on a website to promote goods or services. Images featuring people and/or property need to be model and/or property released.
- The editorial license: in the editorial market (primarly magazines, books, newspapers), images can ONLY be used as a descriptive visual reference, to illustrate an article for instance. Images featuring people and/or property do not require model or preoprty releases to be used for editorial purposes.
And there are two types of rights models available for license:
- The Royalty Free (RF) model. You will notice the icon for Royalty Free images.
- The Rights Managed (RM) model. You will notice the icon for Rights Managed Images.
Here is a quick overview of the differences between the two licensing models.
RIGHTS MANAGED |
ROYALTY FREE | |
PROS | PROS | |
|
|
|
CONS | CONS | |
|
|
|
NOTES | |
NOTES |
|
|
ABOUT STOCK PHOTOGRAPHY | GO BACK TO OVERVIEW | PURCHASING AN IMAGE |